Good Design Award 2023

Happy to announce our Cordea, designed by Favaretto&Partners, won the Good Design Award Lighting category.

We are grateful for this recognition which fuels our motivation to strive for more.

Author of the article
Alessia D’Alesio
Global Marketing & Communication Manager

Light up your summer with Masiero Giardini collection

If the recent heat wave is anything to go by, we’d better get ready for a long hot summer.
From barbecues and al fresco dining to relaxing poolside with a good book, the sunny season is finally in full swing and it’s high time we got our outdoor spaces in order.

If you are lucky enough to have a patio, balcony or garden, the right lighting will allow you to enjoy the fresh air at any time of day or night. Whether you’re looking to highlight a particular element or giving a touch of vivacity to an outdoor seating area, the right combination of lamps will transform your outdoor space into a magical oasis, allowing you to enjoy the warm summer breeze even after sunset.

Tee design by Valerio Cometti + V12Design

Bringing indoor comfort to the outdoor environments has become a major trend in the latest years.

The main feature of the Cordea collection designed by Favaretto/Partners resides in the transversality of the product. Available in 6 finishes in warm tones that recall the colors of nature, ranging from green to blue, up to the neutral tones of the earth color, all customizable with a rubber band available in 5 colors.

Cordea could be used as a single element, as well as in suspension composition that create a playful light decoration. Wall lamps and rechargeable table lamp are also available.

Cordea design by Favaretto/Partners

Tee, designed by Valerio Cometti+V12Design is the perfect product to transform an outdoor area into a cozy living room, combining the pleasant warmth of a summer evening with a warm, diffused and non-dominant light.

Alternatively, various examples, with their elegant profiles, could enrich with charm a large terrace, generating areas of soft light that invite guests to relax.

Tee design by Valerio Cometti + V12Design

The Drylight collection designed by Masiero Lab is part of Masiero’s concept of giving emotion through light.

Inspired by the classic Venetian chandeliers, made of polycarbonate is weather resistant and intended to last over time, Drylight is suitable for any kind of environment, from a modern patio to an house garden, rather than the pool.

During the day it is a jewel that adorns the environment, in the night it gives bright emotions thanks to RGB-White technology that allows the creation of infinite light scenarios, ranging from color to shades of white.

Drylight design by Masiero Lab

Author of the article
Alessia D’Alesio
Global Marketing & Communication Manager

The interior design for Favaretto/Partners

Francesco, where did inspiration come from in the creation of this collection? Where did his name come from?

Cordea was born from the desire to reinterpret the classic industrial lamp with lamellar head in aluminum, in a contemporary key under the aesthetic and material point of view, looking for that extra quid “up to date” given by the tape called, in Venetian dialect, Cordea.

Which was the project journey?

Cordea marks my first collaboration with Masiero and in fact, from the presentation of the project to the realization, the collection has not had major formal aesthetic changes.

Could you describe how have you chosen materials, colours and finishes?

We love to make several materials dialogue in a single product.
In Cordea there are 3 materials: metal for the body, injection plastic for glulam head, and rubber or leather for bands.

How, from your point of view, does Cordea represent an evolution in the Masiero offer? What are its commercial strengths?

Cordea is a collection designed for both indoor and outdoor, thanks to the use of different finishes and materials between the two versions. Flexible, transversal and ductile, Cordea creates a link between indoor and outdoor.

If you have to suggest Cordea to architects and interior designers, what are the environments for which this collection is best suited?

Cordea has been born from my desire to make a collection “total look” that could cover as many spaces as possible creating a dialogue between indoor and outdoor as they are a single space. There is no better fitter environment than another.

How could you describe your design?

Our approach to design is certainly industrial, that’s why I like to call myself an industrial designer. We like to combine creativity with the technical side.

In your opinion, which are the basic characters needed for a new product?

Surely for the development of a product the four-handed work “designer/ company” is that extra quid that makes a good idea turn into a great product. For us, if this synergy is missing, it is not profitable to start a new collaboration, and with Masiero we immediately felt in tune.

It is not easy to design a lighting concept that works well both indoors and outdoors. What were the key points of this development?

It is not easy because the outdoor rules are very strictly! We started by trying to design the most beautiful lighting outdoor collection and then go inside! I am really satisfied from the result, I hope you too!

How does the indoor version differ from the outdoor version?

Aesthetically nothing and the challenge was just that! We wanted to give different finishes for the interior and change the material of the Cordea to satisfy even the most demanding customers and the most precious contexts.

Author of the article
Alessia D’Alesio
Global Marketing & Communication Manager


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